The FEI, the international governing body for equestrian sports, has announced that a record eight countries have submitted initial applications to stage the FEI World Equestrian Games™ 2018. The FEI appointed The Sports Consultancy in 2010 to review the Federation’s Host City bidding processes and bring best practice to the tender process for the selection [...]

The Association of Tennis Professionals (ATP) has announced that Rio de Janeiro will serve as the official tourism destination of the ATP World Tour under terms of a new two-year agreement. “The ATP World Tour provides the perfect opportunity for the state of Rio de Janeiro to showcase internationally the unique combination of one of [...]

The Sports Consultancy has been appointed by the Department of Economic Development to conduct a feasibility study into the formation of an Isle of Man TT World Series. The London based organisation is expert in the commercial development of major sports events and the provision of consultancy to government clients working with major sports events [...]

ITV’s figures for the England v Spain friendly averaged 6.3 million on Saturday in a match that confirmed that England are probably no more or less deserving of the bookies ratings of 4th in the favourites to win Euro 2012.

A new study has revealed that sponsorship of women’s elite sport in the UK amounted to just 0.5% of the total market between January 2010 and August 2011. The report from The Commission on the Future of Women’s Sport indicated that sponsor spend on men’s sport accounted for 61.1% over the same period, with the [...]

The London 2017 bid team has announced the ‘Women in World Athletics’ programme – a unique five-year programme that aims to inspire the most promising young women from the world of athletics to progress in leadership roles such as technical officials. ?? The Women in World Athletics programme, which would commence in May 2012 with [...]

David Beckham has agreed a multi-year sponsorship deal to become Sainsbury’s new brand ambassador. Beckham replaces Jamie Oliver, the celebrity chef, who had already announced that he was not continuing his long-standing relationship with the brand beyond this year. As part of the deal, Beckham will front the company’s ‘Active Kids’ campaign, as well as [...]

The World Squash Federation has announced its ‘Back the Bid 2020′ campaign, aimed at gathering support for the sport’s inclusion in the Olympic Games programme from 2020. Squash will face competition for a place at the 2020 Games. Other sports seeking recognition by the IOC include the martial arts of karate and wushu, roller sports, [...]