15/09/2020 Article written by Sian Jenkins, Associate Director

In the next in our series of SEER podcasts, we explored the growing importance of social impact – what do we actually mean by the term, why are cities and events increasingly interested in the concept and how do we measure it?

Sian Jenkins was joined by Jon Dutton (CEO of Rugby League World Cup 2021), Tracy Power (Legacy Director at Rugby League World Cup 2021) and Esther Britten (Head of Major Events at UK Sport) to discuss in more detail. Listen to our conversation HERE